Fiat logoFiat
Fiat logo

Fiat Logo

Meaning, history & PNG download

Last updated March 2026

Fiat! Ah, the very name conjures images of zipping through narrow Italian streets, turning heads with iconic style! This isn't just a car; it's a statement, a lifestyle. From the timeless charm of the 500 to their rally-bred legends, Fiat has always known how to inject fun and flair into driving. They've masterfully blended affordability with undeniable character, proving you don't need a massive budget to own a slice of automotive cool. Whether it’s their cheeky city cars or their performance-focused Abarths, Fiat cars have a way of making every journey an adventure. It’s all about approachable passion and undeniable personality, making them an absolute blast to own and drive.

Logo Archive

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1899
Founded
Italy
Origin
3
Logo Variants

Logo Evolution Timeline

Explore 3 logos from Fiat's history

Fiat logo from 2006

2006
Current

Fiat logo (2006–present)

Fiat logo from 1968

1968

Fiat logo (1968)

Fiat logo from 1920

1920

Fiat logo (1920)

Logo Guide

About the Fiat Logo

A group of investors led by Giovanni Agnelli founded the company in Turin in 1899 under the name Fabbrica Italiana Automobili Torino, the acronym of which became its enduring brand name.

01Fiat Logo Meaning & Symbolism

The current logo (2020) is a simple red 'FIAT' wordmark, an acronym for Fabbrica Italiana Automobili Torino (Italian Automobile Factory of Turin). Red has long been central to Fiat's brand identity.

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Primary

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Secondary

02Fiat Logo Evolution

The Fiat logo has evolved 3 times throughout its history, with the current design introduced in 2006. Each iteration has preserved the brand's core identity while adapting to modern design trends.

03Download Fiat Logo

You can download the official Fiat logo in high resolution using the button below. The Fiat emblem is available for editorial and reference purposes.