AbarthAbarth Logo
Meaning, history & PNG download
Last updated March 2026
Forget boring commutes! Abarth isn't just a car; it's an attitude, a shot of pure adrenaline. They take already fun cars and inject them with a dose of scorpion venom, turning up the volume on performance, handling, and that unmistakable exhaust note. Driving an Abarth isn't just about getting from A to B; it's about the grin plastered across your face every single mile. If you love a car with character, a machine that begs to be driven hard, and a sound that'll make your heart race, then Abarth is calling your name. It’s raw, it's responsive, and it's ridiculously fun!
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Logo Evolution Timeline
Explore 2 logos from Abarth's history
About the Abarth Logo
The performance marque was created in 1949 in Bologna by Austrian-born Carlo Abarth, who later moved the company to Turin and turned his astrological sign, the scorpion, into the brand's emblem while tuning and racing Fiat-based cars.
01Abarth Logo Meaning & Symbolism
A shield featuring a stylized black scorpion on a red-and-yellow background with the Abarth name. Founder Carlo Abarth chose the scorpion because it was his astrological sign (Scorpio).
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02Abarth Logo Evolution
The Abarth logo has evolved 2 times throughout its history, with the current design introduced in 1920. Each iteration has preserved the brand's core identity while adapting to modern design trends.
03Download Abarth Logo
You can download the official Abarth logo in high resolution using the button below. The Abarth emblem is available for editorial and reference purposes.