Audi is a German luxury car brand with roots stretching back to 1909, when August Horch founded the company in Zwickau, Germany — the name 'Audi' being the Latin translation of his surname ('horch' means 'hark' or 'listen' in German). The iconic Audi logo — four interlocking rings — represents the 1932 merger of four automakers: Audi, DKW, Horch, and Wanderer into Auto Union AG. Today, that symbol is one of the most recognized car logos in the world, embodying a legacy of engineering precision and innovation. Headquartered in Ingolstadt, Germany, Audi has evolved into a global powerhouse under the Volkswagen Group umbrella. The Audi car brand is celebrated for blending performance with sophistication. Models like the Audi A4 — the brand's best-selling sedan globally — and the Audi A6 executive saloon have defined the benchmark for premium mid-size and full-size vehicles for decades. Audi's Quattro all-wheel-drive system, introduced in 1980, revolutionized rally racing and road car dynamics alike, earning 23 World Rally Championship victories between 1981 and 1984.